Donor-Centered Planned Gift Marketing – breathing new life into planned giving [Book Review]

If you’re like me, the term “planned gift” immediately conjures up visions of accountants, lawyers, and financial planners gathered around a large table stacked to the ceiling with superfluous paperwork situated in a musty building not far from a nursing home.

Morbid? Yes. Accurate? No.

Breakthrough Nonprofit Branding – valueable, but not for obvious reasons [Book Review]

If you are a business looking to partner with a charitable organization, a non-profit looking to give your organizational mission more richness through a strategic partnership in the private sector, or like myself looking to better articulate the non-profit organizational brand by borrowing from the private sector, I believe this book is a must read.

Reconsidering the Titles We Give Professional Fundraisers

Within the profession we use awkward terminology to refer to the relationship donors share with the person that represents their connection with the organization (e.g. development director and major gifts officer). Neither of these titles reflect the balance professional fundraisers negotiate between donor intent and organizational need… a highly difficult task in light of donor advised funds, restricted gifts, and performance-driven grant making. These titles also fail to address the other aspects of the fundraising profession, the trust relationship.

Questioning Diversity in Fundraising

Why don’t more nonprofits make an overt effort to incorporate diversity into their culture? Why doesn’t the topic of diversity come up when we talk about strategy at nonprofit staff meetings?

CFRE Updates Certification Requirements

CFRE International sent me an E-mail yesterday announcing two revisions to the policies for initial and re-certification. I wasn’t able to locate this announcement on the CFRE website so here is the information for anybody considering to obtain this professional fundraising credential (I recommend you do, as do others). 1) Earning Continuing Education credits. Applicants […]